The beef industry is entering a pivotal moment. Early signs show the rebuilding of the beef cow herd is underway — but at a mild‑to‑modest pace, according to recent Farm Credit cow‑calf customer surveys. With the USDA NASS annual Cattle Inventory report arriving in late January, the market is poised for new clarity and potential shifts.
Meanwhile, consumer beef spending and demand continue to hold strong, supporting prices and revenue across the supply chain.
Join us for an in‑depth discussion on:
- The magnitude and timing of the herd rebuild
- What current demand trends signal for the year ahead
- How these forces may shape cattle markets over the next several years
This session will equip you with timely insights to navigate 2026 with confidence. You won’t want to miss this conversation!
Speaker: Dave Weaber, Terrain
Dave Weaber is Terrain’s senior animal protein analyst. Dave’s career analyzing the animal and meat production business has spanned many sectors of the meat supply chain, from primary production, slaughter and processing to the retail grocery and food service sectors. His career’s work has covered the beef, pork and poultry industries.